Tuesday, October 16, 2012

Marketing Exercise

So I'm a big fan of marketing and brands.  As such, on a lark, I attempted to pick five brands that would give a good sense of our family even if you knew nothing else about us.  Here's what I came up with (in no particular order):

1. Disney
2. BYU
3. Apple
4. Red Sox
5. Star Alliance

Then one clarifying brand for each individual:

Katie: Snowbird
Tim: Nike
Madeline: Harry Potter
Caleb: Wild Kratts
Henry: Marvel

Monday, October 8, 2012

The Reason I Took This Job

Riding to Petra entrance.  "Dad, stop asking if I like it, I'm busy riding a horse."

Henry is sucking on the Camelbak, if you were wondering.

Horseback ride included in park entrance fee (with a $10 tip per horse)



At which point I heard these magical words: "This is the awesomest day ever!"

Henry is making Spider Man fingers, if you were wondering.

The Treasury

It's a long walk to the Monastery

Henry almost fell off the donkey, if you were wondering. Saved by his foot getting tangled in the rope.

At which point I heard these magical words: "This is like a real adventure, not a pretend adventure."


Henry fell asleep with three miles to walk back to the entrance, if you were wondering.

I was a tough negotiator and got the price down from 20 dinars to 10 for this life-saving ride back to the entrance, only to find out I only had a 20 dinar bill. Driver's lucky day.

Overlooking Jordan Valley

Entrance to Karak Castle


An ice cream-like snack

Clearly discussing something very important

That's the Dead Sea in the background

Dead Sea (and wife and daughter)

(Not) swimming in the Dead Sea

At the Dead Sea resort

At the Dead Sea besort


Jordan River baptism site

Mount Nebo

Grit

I just finished reading Grit, by Angela Duckworth. Read it! As with many such books, it left me with a bit of anxiety as I realize tha...